Augusta, GA – January 2, 2025 – After partnering with Brightstar Capital Partners in August 2024, Best Choice Roofing (BCR) launched its Operating Partner model as part of a bold strategy to expand its reach and develop the next generation of leadership. This initiative allows top-performing branch leaders to grow, manage, and operate individual BCR locations while gaining hands-on experience running all aspects of the business.
BCR is proud to announce Adam Russell of Augusta, Georgia, as its newest Operating Partner.
Adam joined BCR in October 2018 as a Sales Representative and quickly established himself as a standout performer. His exceptional leadership and dedication earned him promotions to Sales Manager, General Manager, and Regional Manager. Now, as an Operating Partner, Adam will oversee BCR operations in Augusta, GA; Columbia, SC; Charleston, SC; Savannah, GA; and Greenville, SC—critical markets for the company’s continued growth.
Throughout his career, Adam has been instrumental in shaping and mentoring numerous General Managers and Sales Managers across the organization. Reflecting on his success, Adam attributes his growth to the mentorship and support of his Senior Partner, Hamit Iseri, saying, “Hamit’s guidance and belief in me have been a game changer. I wouldn’t be where I am today without his leadership and mentorship.”
“Adam’s story is exactly what our Operating Partner program is all about—recognizing hard work, leadership, and a commitment to growth,” said Wayne Holloway, CEO of Best Choice Roofing. “Adam has not only elevated his own career but has also invested in developing others, which is the cornerstone of BCR’s success.”
The Operating Partner initiative is a critical part of BCR’s vision to expand its footprint while fostering leadership excellence across the company. By empowering top talent like Adam to lead key regions, Best Choice Roofing is well-positioned to deliver exceptional service to homeowners and drive sustained growth nationwide.
About Best Choice Roofing
Founded in 2009, Best Choice Roofing is a nationally recognized roofing contractor specializing in roof repair and replacement services. With a commitment to customer satisfaction and an award-winning team, BCR has completed over 60,000 roofing projects and continues to grow as one of the leading roofing companies in the United States.
For media inquiries, please contact:
Zoey Gerstel
Brand Manager
Best Choice Roofing
888-766-3150
marketing@bestchoiceroofing.com